“Built for the water — and everything around it.”
I’ve been fishing for largemouth bass in Connecticut for over 20 years, and Hook N Worm just gets the fishing lifestyle. Their apparel is clearly designed by people who actually spend time on the water — not just behind a desk.
I picked up a few shirts and a hoodie this season, and they’ve quickly become my go-to gear for early mornings and long days on the lake. The materials are comfortable, breathable, and tough enough to handle boat days, shoreline hikes, and everything in between. Even after plenty of wear, they still look and feel solid.
On my last trip to Candlewood Lake, I was out for hours, and the fit and comfort held up the whole time — no stiff fabric, no overheating, no regrets. It’s the kind of apparel you can fish in, hang out in, and wear proudly off the water too.
Hook N Worm has earned a permanent spot in my fishing wardrobe. If you live for bass season and want gear that represents that passion, this brand is worth backing.
“Perfect balance of comfort and durability.
I fish mostly for smallmouth bass and pickerel up in the Adirondacks, so my gear gets put through it — early mornings, changing weather, and long days on the water. I’ve worn a lot of fishing apparel over the years, and Hook N Worm absolutely nailed the balance between comfort and toughness.
The shirts and hoodies are soft enough to wear all day, but durable enough to handle boat rides, brushy shorelines, and repeated washes without losing their shape. Nothing stiff, nothing cheap-feeling — just solid, well-made gear that holds up.
Even during hot midday conditions or cooler mornings, the fit and fabric stayed comfortable and breathable. You can tell this apparel was designed by someone who actually spends time fishing, not just designing logos.
Hook N Worm has quickly become part of my regular fishing rotation — on the water and off.
“Hook N Worm changed my saltwater drip.”
I’m primarily a saltwater angler, so I wasn’t sure how a brand rooted in freshwater fishing would translate to long days in the bay — but Hook N Worm’s apparel absolutely delivered.
I wore their shirt and lightweight layer on a trip off the Rhode Island coast and it held up perfectly through sun, wind, and salt spray. Comfortable from the first cast to the ride back in, with fabric that breathes, dries quickly, and doesn’t feel worn out by the end of the day.
After a full day chasing striped bass and bluefish, everything still felt solid — no stiffness, no cheap wear, just reliable gear that works on and off the water. It’s the kind of apparel you can fish hard in and still wear straight to dinner after.
Hook N Worm has earned my trust. Their gear now lives in my truck and my regular rotation — no matter what water I’m fishing.
Gear Up for Adventure
From rugged apparel to must-have accessories, our gear is designed for anglers and outdoor adventurers alike. Stay comfortable, look sharp, and be ready for every fishing trip or outdoor escape.
Hooked on Knowledge
Dive into our blog for expert tips, how-tos, and stories from the water. Learn about fishing techniques, gear reviews, and sneak peeks of the bait and lures we’ll be launching soon.
Baits & Lures Coming Soon
Get ready to reel in the big one! Our hand-picked bait and lures are on the way! Perfectly matched to your fishing style. Stay tuned for the launch and be the first to snag the catch of the season.